Sumama’s main goal is to promote the tourism industry for Finland. We organize sales events that connect sellers and- buyers, introducing travel trade professionals to tourism destinations. This gives companies and products a face, fostering mutual trust.
Sumama is your gateway to Nordic travel experiences. We organize workshops, sales events, and FAM trips that connect travel trade buyers with Nordic destinations and services. We believe that "seeing is believing" and personal connections are key to business growth. Let us help you discover Nordic and build lasting partnerships.
Meet FinlanD - Culture
Copenhagen, Denmark
16.9.2025
Meet Finland is a workshop based in Copenhagen for Finnish tourism and Danish Incoming operators to meet each other. We warmly welcome you to the Meet Finland workshop in September 2025 to meet the incoming operators, who bring people from around the world.
Wonders of Finland
Amsterdam, Brussels
7.-9.10.2025
Wonders of Finland - Workshop based in Amsterdam and Brussels for the Finnish tourism industry with leading tour operators and travel specialists from the Netherlands and Brussels. Strengthen existing partnerships and create new connections in Amsterdam and Brussels.
Rymy – RYHMÄMYYNTIPÄIVÄT
Break Sokos Hotel Tahko
27.10.2025
Welcome to Finnish RYMY – Group Travel Sales Days, where you can reconnect with familiar faces and make new professional contacts! Join us to gather fresh ideas and update your product portfolio. The workshop brings together Finnish supppliers and buyers who organize trips within Finland.
VIP Travel North
Place will be announced soon
April 2026
VIP Travel North combines High-end travel destinations from Finland, Sweden, and Norway, with high-end and luxury buyers. Creating a unique and attractive travel destination where you can discover different cultures, natural wonders, and activities of the three countries in one workshop.
Experience Finland
Southern Finland
May 2026
Experience Finland greets you with wonders from Southern Finland. The event is a gateway to experience destinations culture, nature, and history products directly. Internationals buyers for a neatly packed FAM trip and workshop with selected suppliers from DMO Regions.